Privacy Policy Effective Date: 1/22/26 Grife Excavation ("Company," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, contact us, or interact with our advertisements, including ads served through Meta platforms such as Facebook and Instagram ("Meta Ads"). Please read this policy carefully. 1. Information We Collect We may collect information about you in a variety of ways, including: a. Personal Information Personal information you voluntarily provide to us may include: Name Email address Phone number Mailing address Project or service details submitted through contact forms, lead forms, or messages b. Automatically Collected Information When you visit our website or interact with our ads, we may automatically collect certain information, including: IP address Browser type and version Device type and operating system Pages viewed and time spent on our site Referring URLs c. Information from Meta Ads If you interact with our Meta Ads or submit a lead form on Facebook or Instagram, we may receive information such as: Your name and contact details (as provided to Meta) Ad interaction data (e.g., ad clicks, impressions) This information is provided to us in accordance with Meta’s data policies and your privacy settings on Meta platforms. 2. How We Use Your Information We use the information we collect to: Respond to inquiries and provide requested services or quotes Communicate with you about projects, scheduling, or services Improve our website, advertising, and marketing efforts Measure the effectiveness of our Meta Ads and other marketing campaigns Comply with legal and regulatory obligations 3. Cookies and Tracking Technologies We may use cookies, pixels, and similar tracking technologies, including the Meta Pixel, to: Understand how users interact with our website Deliver relevant advertisements on Meta platforms Track conversions and ad performance You can control or disable cookies through your browser settings. Please note that disabling cookies may affect website functionality. 4. Sharing Your Information We do not sell your personal information. We may share your information only in the following circumstances: With service providers who assist us with website hosting, marketing, advertising, or analytics With Meta Platforms, Inc. as part of our use of Meta Ads and related analytics tools When required by law or to protect our rights, safety, or property 5. Data Retention We retain personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. 6. Your Privacy Rights Depending on your location, you may have the right to: Request access to the personal information we hold about you Request correction or deletion of your personal information Object to or restrict certain processing activities To exercise these rights, please contact us using the information below. 7. Third-Party Websites Our website or ads may link to third-party websites or services. We are not responsible for the privacy practices or content of those third parties. We encourage you to review their privacy policies. 8. Data Security We use reasonable administrative, technical, and physical safeguards to protect your information. However, no method of transmission over the internet or electronic storage is 100% secure. 9. Children’s Privacy Our services are not directed to individuals under the age of 13, and we do not knowingly collect personal information from children. 10. Changes to This Privacy Policy We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date. 11. Contact Us If you have questions or concerns about this Privacy Policy or our data practices, please contact us: Grife Excavation 260 Madison 5582 St. Paul, ARKANSAS 72760 479-644-6178 steveg@grifeexcavation.com